Inside the Entrepreneurial Mind: From Ideas to Reality

Creativity
the ability to develop new ideas and to discover new ways of looking at problems and opportunities.

Creative Thinking, Think Laterally. Unconventional, unsystematic, and unstructured

Barriers to Creativity
-Searching for one"right" answer
-Focusing on being logical
-Blindly following rules
-constantly being practical
-becoming overly specialized
-avoiding ambiguity
-fearing looking foolish
-Fearing mistakes and failure
-believing that "I am not creative"


Innovation
is the ability to apply creative solutions to those problems and opportunities to enhance or enrich people’s lives.

Creative Process Steps
-Preparation, Getting the mind ready
-Investigation, understanding the problem
-Transformation, viewing similarities and the differences among the information collected
-Incubation, Reflect the iformation collected
-Illumination
-Verification, Validating idea
-Implementation, turn the idea to reality



Technique for improving creative process
-Brainstorming
-Mind mapping
-Force-Field analysis
-TRIZ
-Rapid Prototyping


Protection of Intellectual Property
-Patent
-Trademarks
-Copyrights
-Protecting Intellectual Property